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Practical tips on software development, web performance, SEO, and building products that drive growth.

How to Tell Whether LLMs Are Sending You Traffic

Assistant referrals show up in analytics under their own source names, and they behave nothing like search traffic. Here is how to find them, how to tell them apart from bots, and what actually gets cited.

September 7, 2026

analytics geo

Moving Off a PaaS to Self-Hosted Dokploy: What Actually Changes

We moved several production apps off a managed PaaS onto self-hosted Dokploy on a single VPS. The architecture that made it sustainable, the migration order that avoids downtime, and the parts that are genuinely worse.

September 7, 2026

devops dokploy

Your Security Headers Probably Cover Half Your Site

Any framework that mixes prerendered and server-rendered pages serves them through two different paths, and middleware only sits on one of them. Here is the two-minute check that tells you which half of your site is unprotected.

September 7, 2026

security http headers

How We Use AI Coding Agents on Client Work, and What Stays Human

Coding agents let a small senior team ship like a much larger one. Here is how we run them on client work - workflow definitions with a gate per phase, tools they can act through, and the three things an agent is never allowed to decide.

September 5, 2026

ai agents

Choosing a Tech Stack: WordPress, Astro, or Next.js

The stack question every client asks, answered honestly. What WordPress, Astro, and Next.js are each genuinely good at, the questions that actually decide it, and where we land.

June 13, 2026

web development astro

Controlling AI Crawlers: robots.txt, llms.txt, and Who's Scraping You

GPTBot, ClaudeBot, Google-Extended, and a dozen others are reading your site right now. A practical guide to which bots to allow, which to block, and why llms.txt probably won't do what you hoped.

June 10, 2026

ai robots.txt

HTTP Caching Explained: Cache-Control, ETags, and CDNs

Caching is the cheapest performance win you have, and most sites get it half-right. A practical guide to Cache-Control, validators, and CDN behavior, with defaults you can copy.

June 4, 2026

performance caching

The European Accessibility Act: What It Means for Your Site

The EAA has been in force since June 2025, and it reaches more businesses than most owners assume. Who it covers, what "accessible" actually means in code, and a practical path to compliance.

May 29, 2026

accessibility compliance

Generative Engine Optimization (GEO)

SEO isn't dead, but AI answers are eating part of the search funnel. A practical look at GEO and how to make your content quotable in ChatGPT, Claude, Perplexity, and AI Overviews.

May 17, 2026

seo geo

Cookie Consent Banners Done Right

A practical guide to cookie banners in 2026. What GDPR and CCPA actually require, how to design consent that doesn't ruin your site, and the dark patterns to avoid.

May 4, 2026

privacy gdpr

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Latest Articles

How to Tell Whether LLMs Are Sending You Traffic

Moving Off a PaaS to Self-Hosted Dokploy: What Actually Changes

Your Security Headers Probably Cover Half Your Site

How We Use AI Coding Agents on Client Work, and What Stays Human

Choosing a Tech Stack: WordPress, Astro, or Next.js

Controlling AI Crawlers: robots.txt, llms.txt, and Who's Scraping You

HTTP Caching Explained: Cache-Control, ETags, and CDNs

The European Accessibility Act: What It Means for Your Site

Generative Engine Optimization (GEO)

Cookie Consent Banners Done Right

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