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Backlink & Listing Sources

A curated directory of platforms where you should list your business. Filter by business type, browse by category, and track which ones you've already submitted to.

Showing 95 of 95 platforms
0 of 95 done in current filter (0%)
Business Type
Category

Core Entity Profiles (12)

Google Business Profile

Core local citation and local pack signal.

local
Visit

LinkedIn Company Page

Strong entity signal and hiring/trust layer.

b2bagencysaas
Visit

X / Twitter

Useful for brand mentions, launch visibility, and journalist discovery.

founderstartup
Visit

Facebook Page

Good for NAP consistency and branded search.

localconsumer
Visit

Instagram

Bio link is secondary. Visual proof matters more.

localcreatorvisual
Visit

YouTube

Good entity surface even before heavy publishing.

saasb2b
Visit

Crunchbase

One of the strongest free company profiles.

startupsaasai-product
Visit

GitHub

Strong when repos, docs, SDKs, or issues are active.

developersaas
Visit

Apple Business Connect

Important iOS and Apple Maps listing.

local
Visit

Bing Places

Good secondary maps ecosystem listing.

local
Visit

Pinterest Business

Better for content discovery than pure link equity.

visualconsumer
Visit

about.me

Support profile, not a core authority asset.

founderconsultant
Visit

Launch & Discovery (20)

Product Hunt

Strong launch signal and branded query lift.

saasstartup
Visit

AlternativeTo

Strong replacement-intent listing.

saas
Visit

SaaSHub

Good category coverage.

saas
Visit

BetaList

Submit early. Queues can be slow.

startupsaas
Visit

RankInPublic

Good extra launch coverage.

saasstartup
Visit

Uneed

Useful supplementary listing for design-forward products.

saas
Visit

Startups.fyi

Good secondary coverage.

startup
Visit

StartupBenchmarks

Supplementary startup listing when the product fits the audience.

startupsaasfounder
Visit

DevHunt

Best when the audience is technical.

developer
Visit

Fazier

Quick additional listing.

saasai-product
Visit

MicroLaunch

Support listing for MVPs and small SaaS.

saasstartup
Visit

PeerPush

Supporting discovery coverage, not a primary authority asset.

startupsaas
Visit

Peerlist

Better when the founder profile is active too.

founderdeveloper
Visit

Wellfound (AngelList)

Better for legitimacy than raw SEO value.

startup
Visit

F6S

Credibility layer, accelerator ecosystem.

startup
Visit

StackShare

Useful when integrations and stack visibility matter.

developersaas
Visit

OpenAlternative

Good fit when replacement intent exists.

saas
Visit

IndiePage

Supporting coverage for indie products.

foundersaas
Visit

Chrome Web Store

Strong fit only if the product is a real extension.

developer
Visit

Gumroad

Good when the listing can rank or drive referrals.

creator
Visit

Review & Trust (10)

G2

Strong review moat once review volume is real.

saasb2b
Visit

Capterra

High buyer-intent traffic.

saasb2b
Visit

TrustRadius

Good for stronger review proof.

saasb2b
Visit

GetApp

Part of the broader buyer ecosystem.

saas
Visit

Software Advice

Useful when the category fits.

saas
Visit

Trustpilot

Better trust and branded search value than raw link value.

consumersaas
Visit

Clutch

One of the best agency profile surfaces.

agency
Visit

GoodFirms

Good secondary listing.

agencysaas
Visit

Yelp

Strong local citation and review platform.

local
Visit

BBB

Trust layer more than SEO power.

local
Visit

Community & Distribution (8)

Indie Hackers

Good for milestones, transparency, and launch narratives.

saasfounder
Visit

Reddit

Works only with real participation.

startupconsumer
Visit

Hacker News

Strong attention spikes if the product fits.

developersaas
Visit

GitHub Pages

Use for real docs, demos, changelogs, or examples.

developer
Visit

Carrd

Only if the page has a real job (waitlist, lead magnet).

startupcreator
Visit

Linktree

Mostly referral and entity consistency value.

creatorfounder
Visit

Taplink

Similar role to Linktree, Instagram-first.

creatorlocal
Visit

mssg.me

Mostly conversion support and profile coverage.

creator
Visit

Publishing & Syndication (6)

Medium

Use import and canonical control for syndication.

founderb2b
Visit

Substack

Better as a recurring channel than a one-off backlink.

foundercreator
Visit

dev.to

Good when engineering content is real.

developer
Visit

Hashnode

Works well with docs and founder content.

developersaas
Visit

LinkedIn Articles

Good for repackaged professional content.

b2bfounder
Visit

Quora

Useful only with strong answers and real relevance.

saasconsumer
Visit

Regional Directories (9)

Yell.com

uk

UK general business directory.

local
Visit

FreeIndex

uk

Free UK business directory.

local
Visit

Cylex UK

uk

UK business listings.

local
Visit

192.com

uk

UK business directory.

local
Visit

Thomson Local

uk

UK directory.

local
Visit

Yellow Pages

us

US general business directory.

local
Visit

Angi

us

US service marketplace.

local
Visit

MapQuest

us

US maps and business directory.

local
Visit

Foursquare

global

City-based listings, feeds many apps.

local
Visit

Industry-Specific (28)

Checkatrade

uktrades

UK trades directory with reviews.

local
Visit

MyBuilder

uktrades

UK trades job marketplace.

local
Visit

Rated People

uktrades

UK trades lead platform.

local
Visit

TrustATrader

uktrades

UK trades directory.

local
Visit

Bark

trades

Service marketplace across multiple countries.

local
Visit

HomeAdvisor

ustrades

US home services lead platform.

local
Visit

Thumbtack

ustrades

US service marketplace.

local
Visit

TripAdvisor

restaurants

Travel and dining reviews, also covers hotels.

local
Visit

OpenTable

restaurants

Restaurant reservations.

local
Visit

Zomato

restaurants

Restaurant discovery.

local
Visit

TheFork

eurestaurants

EU restaurant reservations.

local
Visit

Booking.com

hotels

Global hotel listings.

local
Visit

Hotels.com

hotels

Global hotel listings.

local
Visit

Expedia

hotels

Travel marketplace.

local
Visit

Treatwell

beauty

Beauty and wellness bookings.

local
Visit

Fresha

beauty

Beauty platform with bookings.

local
Visit

Booksy

beauty

Beauty bookings.

local
Visit

StyleSeat

usbeauty

US beauty bookings.

local
Visit

Vagaro

beauty

Beauty/wellness platform.

local
Visit

There's An AI For That

ai

Largest AI tool directory.

ai-product
Visit

Futurepedia

ai

AI tool directory.

ai-product
Visit

Future Tools

ai

AI tool directory.

ai-product
Visit

Toolify

ai

AI tool directory.

ai-product
Visit

TopAI.tools

ai

AI tool directory.

ai-product
Visit

DesignRush

agency

Agency directory and rankings.

agency
Visit

Sortlist

agency

Agency marketplace.

agency
Visit

Behance

portfolio

Adobe-owned design portfolio platform.

creator
Visit

Dribbble

portfolio

Design portfolio platform.

creator
Visit

Entity Validation (2)

Wikipedia

Strongest entity signal, but eligibility is strict.

public-entity
Visit

Wikidata

Feeds knowledge graph style systems.

public-entity
Visit

How to Use This Directory

Backlinks and citations remain a key signal for both classic search engines and modern AI-powered search. The right listings strengthen your entity in Google's knowledge graph, drive direct referrals, and improve trust with potential customers. But not every listing is worth your time. Quality and fit beat quantity every time.

1. Start with core entity profiles

These establish your brand across search, maps, social, and entity graphs. They are the baseline regardless of business type. Local businesses especially need Google Business Profile, Apple Business Connect, Bing Places, Facebook, and LinkedIn.

2. Match listings to your model

Use the business type filter. SaaS products benefit most from launch platforms (Product Hunt, AlternativeTo, SaaSHub) and review sites (G2, Capterra). Local businesses need regional and industry directories. Agencies should prioritize Clutch, GoodFirms, and DesignRush. Pick what fits.

3. Use real pages only

Each profile should point to a real, indexed page on your site, not an empty landing or doorway page. Track whether the listing actually drives referrals using UTM parameters where the platform allows them.

4. Fit beats DR

A relevant listing on the right site beats a random high-authority profile that doesn't fit your audience. Resist the temptation to chase domain rating numbers through irrelevant directories. Search engines (and people) can tell the difference.

5. Track your progress

Use the "mark as done" toggle to keep track of platforms you have already claimed. Progress is saved locally in your browser, so you can return to this page later and pick up where you left off.

Categories included:

  • Core Entity Profiles - baseline presence
  • Launch & Discovery - SaaS and tools
  • Review & Trust - G2, Capterra, Clutch, etc.
  • Community & Distribution - Indie Hackers, HN, Reddit
  • Publishing & Syndication - Medium, dev.to, etc.
  • Regional Directories - UK, US, global
  • Industry-Specific - trades, hotels, beauty, AI
  • Entity Validation - Wikipedia, Wikidata

Pair this with: the Domain Authority Checker to see your current PageRank, and the Handle Checker to claim your brand username on every platform consistently.

Need Help Building Your Listing Strategy?

We build listing and backlink campaigns as part of our SEO and growth work. If you'd rather have someone else handle the submissions, let's talk.